Social Media Executive

Philippines

Posted on 2023-03-03 02:55:59 · 6 applicants

Negotiable
Full-time

Your Key Responsibilities

  • Be an evangelist and thought leader for social media for Hello Health. Stay on top of the latest trends and best practices to ensure we are industry-leading in our strategy & content.
  • Be highly involved in the creative and editorial operations of all social media content. Work and utilize internal & third-party tools and software to manage the social media workflows.
  • Ensure there is always a posting plan and schedule in place for all social media channels including but not limited to Facebook, Instagram, YouTube, LinkedIn, and other social media channels.
  • Analyze performance data and iterate to achieve optimal performance. Partner with the data and analytics team to continually evolve our understanding of what algorithm factors are driving the most impact.
  • Plan & execute innovative promotional and content-focused campaigns to drive growth and improve brand awareness across all social media channels ensuring continued alignment with the Hello Health editorial, brand, and medical standards and policies.
  • Collaborate with owners of other channels (paid, earned media, email, site, etc.) to ensure alignment and consistency of company messaging across the consumer journey.
  • Generate, edit, publish, and share daily content (original text, images, video, or other formats) that builds meaningful connections and encourages community members to take action. 
  • Work directly with the Account & commercial team to support the strategy development, planning, and ultimately the delivery of client campaigns & KPIs that rely on social media for delivery.

  Key Performance Indicators:

  • Social Media platform engagement
  • Social Media traffic to the platform
  • Budget Management & Control (ROI)
  • NPS & Feedback scores from followers
  • Client campaign delivery on time & within budget
  • Compliance to Hello Health brand guidelines.

Who We Want

  • 1-2+ years of experience managing social media channels, pages & content for multiple platforms or brands both platform and agency experience is valued
  • Bachelor degree in a relevant field of study with a proven track record of self-learning, development and maintaining necessary skills as the industry evolves
  • Direct execution & management experience of social media budgets with experience running ads across multiple platforms (Facebook and IG Ads, YouTube, TikTok, Zalo, LINE, etc.)
  • Creative mindset with examples of creative ideas that were brought to life across social media channels from conceptualization to execution & performance management
  • Passion for healthcare & ambition to drive impact through social media and content that inspires & engages audiences
  • Innovative mind that is highly detail-oriented and data-driven with experience utilizing a variety of data tools including Google Analytics, Social Listening Tools & Social media platform analytics.

 

Apply Now