DKSH
DKSH is a leading provider of Market Expansion Services for pharmaceutical, over-the-counter (OTC), consumer health and medical device companies seeking to grow their business in Asia. DKSH wants to strengthen its market leading position further.
DKSH is a leading provider of Market Expansion Services for pharmaceutical, over-the-counter (OTC), consumer health and medical device companies seeking to grow their business in Asia. DKSH wants to strengthen its market leading position further.
Challenge
Educating the audience
In a highly competitive industry DKSH wanted to leverage multiple digital channels and platforms to maximize reach and build awareness through creating engaging content focused around education.

Solution
Proposed action
Hello Bacsi helps gather user-insight via its website for DKSH. Based on that information, DKSH can more efficiently reach and approach users.
Execution
What we did
• DKSH sponsored two Health Centres within the Hello Bacsi platform.
• Exclusive provision of up to three Zalo channels associated to the sponsored health centre as specified in Hello Bacsi platform
• Utilizing Hello Bacsi’s channels to promote content from the sponsored Health Centres, such as: articles, pictures, infographics.

Results
What happened
DKSH reached 500,000 pageviews and 20,000 unique users, which was 250% of KPI:s.

400%

Of KPI:s reached

20K

Unique visitors

500K

Pageviews

Case studies
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