Dugro
Dugro is the leading milk formula brand in Myanmar. For this campaign, the company wanted to help mothers make better informed health decisions for their children.
Dugro is the leading milk formula brand in Myanmar. For this campaign, the company wanted to help mothers make better informed health decisions for their children.
Improved child nutrition
Dugro wants to support mothers in their journey of raising their kids and help them make the right choices with regard to nutrition for their child. A one-year campaign.
Proposed action
An exclusive child nutrition-category sponsorship, with a combination of native articles, advertorials, and banners.
What we did
• 20 native articles per month
• 2 advertorials per month
• Banners placement on all articles
1.28
Minutes average time on page